I am sure that BOSP does some things well (which is why we chose to work with them) but my experience working with them, and the product they delivered, was extremely poor.
We chose BOSP to be our long-term marketing partner at the end of 2021 after interviewing several agencies, the first component was to re-build our website from scratch. Shortly into the process, we started seeing that there was a lack of continuity on the team which I have to believe is due to the fact that they rely heavily on freelance/contract workers which are far from engaged. Pull up their company page on LinkedIn and you’ll see that most of the creative people associated with BOSP have multiple current positions listed. We had a project manager that seemed to just pull in different resources for different components and no feeling of continuity. As the site development progressed, some of the pages they sent to us for approval were underwhelming to say the least. We were nickel-and-dimed to get more “complex” pages which I still do not see a difference between those and “basic” pages. The process was frustrating to say the least. It was clear that BOSP would not be the long-term partner we engaged them to be so at one point we decided to just move forward as quickly as possible, get the site up, and then find another agency to take it over and move forward with. Then came the launch. The site went up with broken links, pages with links back to themselves, form fields jumping around, and image alt tags that were a complete mess. I ended up having to do the QA work myself and the PM seemed to be frustrated that I kept finding problems since they didn’t do their QA/”Polish Pass.”
Post launch, we started discussions with other agencies to move forward and found out that the WordPress Page builder the site was built on, WPBakery, is an older technology and not preferable by developers to work with. I am not a web developer and I could care less about the underlaying page builder used so long as it is maintainable. I completely understand there are personal/technical preferences for using different technologies but the comments about WPBakery being less than desirable to work with was the consensus from everyone we spoke with and basic Google searches return the same.
Ultimately we engaged a new agency to build a new site from scratch that will be up by April. We had an initial site mockup progress meeting with them less than three weeks after signing and what they presented is far superior than the site BOSP delivered to us. So after a year of working with BOSP and $25,000+ later, we would have had the site they created for us up for less than four months.