I went to the Lucid Studio for a previously scheduled test drive of the car with intention to purchase. As a luxury car I would have expected a luxury purchase experience. Unfortunately that was not my experience -
I arrived in an EV and asked if they could charge my car while I was taking a test drive - the answer was that they only have a couple of chargers and they could not! Clearly this is completely unacceptable for an EV company at their Bay Area service and delivery center - I suggest Lucid management fix this asap.
The greeting was what I would expect in MacDonald’s, not a luxury brand - no offer of a drink or any attempt to get to know me or any explanation of the Lucid brand and what they are trying to achieve. I suggest Lucid management think about the purchase experience.
The information provided verbally did not align with the information on the website - Lucid needs to have the same information communicated through all the communication channels.
Finally there was nothing to take away after the test drive - even though they had Lucid merchandise like travel cups on display nothing was offered to make the experience memorable not even a brochure!
In summary if Lucid are trying to sell a $100k + car they need to have a luxury experience not a McDonalds experience. Lots of work to do here.